Many restaurants and commercial wine stores have a difficult problem in displaying wine that is appealing for consumers to walk in and purchase. When you are retailing wine the main rule to remember is presentation. Many wine consumers are walking in without having the opportunity to taste the wine so the label and signage is your best selling point.
The first step in building a wine cellar for your commercial store or business is mapping out how much room you have available. Is your store long and narrow? Do you have a big area in front? What you want to figure out is how to have an attractive floor plan with presentation of the labels being your biggest factor.
A few possible areas to keep in mind are your floor space, half aisles, shelves, or any wall displays for your wine racks. Building out a wine cellar can be fun when you realize the different options you have to bring your wine bottles and signage to the forefront to entice customers to buy your wine.
Some fun opportunities to add to your store are free standing round aisle bins or triple reveal wine racks that really show off your available beverages. This lets your wine consumers wander in and view and then buy your wine. If you are out of space, the wall mounted wine racks with two or three columns are always popular.
With shelving in the corners of your commercial store you can get creative in your presentation of beverages, spirits, and decorations to showcase your items for sale.